Celebration of Champions is a multi-day, family-friendly daytime experience bringing together sports culture, interactive games, and hands-on fun for kids and parents at Gold Bar Distillery in Alameda, February 5–7, 2026.

During the day, families can enjoy an all-ages outdoor festival featuring interactive games, photo opportunities, collectibles, giveaways, and surprises throughout the grounds. Kids and parents alike can take part in meet-and-greet experiences with legendary champions, including Joe Montana, Tom Rathman, Eric Wright, Jesse Sapolu, Dwight Hicks, and Merton Hanks, creating memorable moments for young fans and lifelong sports lovers.

The daytime experience is designed to be welcoming and engaging for the whole family, with plenty of space to explore, play, and enjoy the atmosphere together. Food options curated by Off the Grid and non-alcoholic beverage options are available throughout the venue, along with family-friendly amenities and free on-site parking.

In the evenings, Celebration of Champions transitions into a separate, adult-oriented experience featuring live DJs, MCs, and a multi-night concert series, with artists to be announced. Evening programming is distinct from the daytime festival and intended for adults.

Whether you’re planning a fun daytime outing with your kids or looking for a unique weekend experience that brings together sports, entertainment, and family-friendly activities, Celebration of Champions offers something for every generation.

More details and announcements coming soon.